legal · cookies
Cookie Policy
Last Updated: August 28, 2026
This policy explains how cookies and similar technologies are used on cnlsystems.com. It sits alongside our Privacy Policy, which covers everything else we do with information.
1What cookies are
A cookie is a small file a website asks your browser to store. On your next page, or your next visit, the browser hands it back, so the site can recognize the same browser. "Similar technologies" means anything that does the same job by another route, such as storage in your browser or a script that reports how a page was used.
2Whether we use them
Yes. Some are needed for the site to work at all. Others help us see how the site is used, or support our advertising, and you can switch those off.
This policy covers the cnlsystems.com website. It does not cover an Operator's booking site: none of the optional technologies described here run there.
3Who sets them
Some cookies are set by us. Others are set by a company we use to run part of the site, and are read by that company rather than by us.
We use five such tools today, from four companies. Three of them are advertising tags, and we would rather say that plainly here than have you find it out from the cookie names.
The Meta Pixel reports the pages you view on this site to Meta, the company behind Facebook and Instagram. Its purpose is advertising, in two directions. It tells us whether an ad we paid for led to a signup, and it adds your browser to advertising audiences we can target later, which is what makes it possible for someone who read this site and did not sign up to see a CNL ad afterwards. It sets first-party cookies on cnlsystems.com: _fbp, a random identifier for your browser, and _fbc, which is set only if you arrived by clicking one of our ads and stores the click identifier from that link. Meta may also set a cookie of its own, on its own domain, when the pixel contacts it.
The Google Ads tag does the same two jobs for our advertising on Google. It measures whether an ad we paid for led to a signup, and it adds your browser to remarketing lists we can target across Google's network. It sets first-party cookies on cnlsystems.com whose names begin with _gcl_, and Google may set cookies of its own, on its own domains, when the tag contacts them. It is a separate tag from Google Analytics below, and that separation is deliberate: Google offers to combine the two into one snippet, and a combined tag would report to the advertising destination whenever the analytics category was switched on. Keeping them apart is what lets the advertising switch actually switch advertising off.
The OpenAI advertising pixel measures whether an ad on OpenAI's surfaces led to a signup. It reports the pages you view on this site to OpenAI, together with information about whether your visit followed one of our ads and whether it ended in a signup.
Microsoft Clarity records how pages on this site are used, including clicks, scrolling, mouse movement and the order of pages viewed, so we can find what confuses people and fix it. What you type into a form is masked in your browser before anything is sent, so form contents never reach Microsoft. Loading Clarity also sets a Microsoft identifier that Microsoft itself uses for advertising on its own services, which is why we put it in the advertising category below rather than the analytics one.
Google Analytics reports which pages are viewed and how people move through the site, in aggregate, so we can see what works. It sets first-party cookies on cnlsystems.com, one to recognize a returning browser and one to group the pages of a single visit together. Unlike the two ad tags above it reports to no advertising destination, and unlike Clarity it sets no advertising identifier, which is why it sits in the analytics category below rather than the advertising one. We have not enabled Google's advertising features on that property, and that property is not linked to a Google Ads account, so allowing analytics does not quietly feed the advertising side. If that changes, this page changes with it.
4How we use them
We group cookies into three categories.
Essential. These make the site work: keeping your session, protecting our forms against cross-site request forgery, and remembering the cookie choice you make. The site cannot function without them, so they cannot be switched off. They are all set by us, and they carry no tracking.
Analytics. Understanding how the site is used, in aggregate, so we can improve it. Google Analytics is in this category, and it is the only thing in it. It reports which pages are viewed and how visits move through the site, so we can see what works and what does not, and it reports to no advertising destination. Switching this category off means it is never placed in the page at all.
Advertising. Anything that hands an identifier to an advertising platform: measuring whether an ad we paid for led to a signup, and building the audiences we advertise to. Four tools are in this category. The Meta Pixel, the Google Ads tag, and the OpenAI advertising pixel are advertising tags in the plain sense, and measuring whether our ads led to signups is one of the things they are there to do. Microsoft Clarity is in the category for the narrower reason given in Section 3: we do not use Clarity for advertising, but installing it places an identifier Microsoft uses for advertising on its own services, and we would rather classify it by what it does than by what it is sold as. Switching this category off means none of the four is placed in the page at all.
We do not buy audiences, profiles, or lists from anyone, and we do not hand your information to another company for that company's own marketing.
Separately, we keep our own count of pages viewed on this site. It sets no cookie, stores no IP address, and never leaves our server, so there is nothing in it for you to switch off.
5Your choices
Analytics and advertising are on by default, and you can switch either off at Your Privacy Choices. Your choice is stored on that browser and applies from the next page you load. A category you switch off is never placed in the page at all, rather than placed there and told to stay quiet.
If your browser sends a Global Privacy Control signal, both categories are off already and stay off for as long as it keeps sending it. You do not need to do anything.
Your browser can also block or delete cookies itself, in its privacy or site settings. Blocking essential cookies will stop parts of this site from working.
6Changes and questions
If we add a tool to any category, we update this page. If you have a question about anything here, email robertlemmon@cnlsystems.com.